🇮🇹 Made in Italy

HAIR STRAIGHTENERS

Professional hair straighteners, essential for a perfect look

FIND OUT HOW TO GET A

PERFECT SMOOTHNESS

The professional hair straightener è uno strumento indispensabile nel kit di styling di ogni parrucchiere.
Aggiungi la nostra piastra al tuo set professionale.

This hair straightener reaches temperatures up to 230°C, allowing hair to be shaped as desired without causing damage.

PERFECT SMOOTHNESS

Professional hairdressing straighteners designed to straighten and shine all hair types.

HIGH POWER

Ceramic blades and diamond powder to facilitate styling and give shine, standard in hair straightener Moda 230°

TOURMALINE

The ceramic and tourmaline with which the blades are made guarantee easy smoothness for every styling

Nuova piastra

Sublime

The professional hair straightener con lamelle in ceramica e titanio.
Made in Italy

Sublime

La piastra per capelli professionale con lamelle in ceramica e titanio
100% made in Italy

Colour

Price

CHOOSE YOUR

piastra

GLAMOUR 250°

Only
119,00€

GLAM 250°

Only
119,00€

SubliME

Only
129,00€

Moda 230

Only
107,00€
The Moda 230° straightener is a professional straightener suitable for any type of hair

Venus 230

Only
98,00€
The Venus 230° straightener is a professional straightener suitable for all hair types

FAQ

FREQUENTLY ASKED QUESTIONS

Any questions about our hairdressing professional hair straightener?

If you do not find an answer do not hesitate to contact us, we are at your disposal.

To protect your hair from using the professional hair straightener, apply a heat protector before use, adjust the temperature to suit your hair type, and minimize the number of strokes on the same lock. These precautions will help prevent hair damage.

The professional hair straightener most gentle on hair is the one with ceramic or tourmaline, which distribute heat evenly and reduce the risk of damage. Choose an ETI plate with temperature control to adapt the heat to your hair type.

The frequency of use of the professional hair straightener varies depending on the type and condition of the hair. However, it is advisable not to use the hair straightener more than two or three times a week to reduce the risk of heat damage.

After using the professional hair straightener, apply a hair serum or oil to moisturize and nourish the hair, reducing frizz and protecting it from external aggressions. These products will help to keep your hair straight and shiny longer.

The choice of the model of professional hair straightener depends on your needs and your hair type. Consider the size of the straightener, the presence of a temperature control and the material of the straightener (ceramic or tourmaline). Evaluate the options available on the ETI website and choose the model that best meets your needs.

ANY DOUBTS OR QUESTIONS?

Write us now

Our professional team is at your complete disposal
The ETI team is available for orders, assistance and shipments
The ETI team is available for orders, assistance and shipments
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PROMO

PHON MAESTRO

dal 01/02/2026 al 28/02/2026

Con l’acquisto di un Maestro ricevi in omaggio una piastra a scelta tra Venus, Moda, Glam and Glamour. Inserisci la piastra che preferisci nel carrello e ricevila gratuitamente usando il codice FREEPIASTRA al check-out. Promo valida tutto febbraio.

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